Our streamlined, world-class model uses real-world offline and online data to power high-performing marketing campaigns.
Brand leaders rely on marketing databases to reach target audiences and grow their business; and for 30+ years, not much has changed. Started by the founders of the “cooperative” database industry, Path2Response was built on the premise; “There has to be a better way.”
Today, we deliver high-impact audiences built upon real-world data, such as online and offline spending and browsing behaviors. The end result? Campaigns that outperform expectations of other audience providers.
Online and offline spending patterns and behaviors shape our dataset, identifying key signals that other data providers miss.
Our machine learning-powered approach is straightforward and unique: one model, thousands of iterations, and billions of data points.
Path2Response’s track record of success is built on a foundation of breakthrough innovations. Consistent success drives our 97% client retention rate.
Whatever your industry, our data can extend your reach and increase your revenue.
Consumers live a digital life. Shouldn’t your marketing audiences reflect that? Capture digital intent with our website tag to: