Contact customers with clear intent to purchase

We’re not your typical data cooperative. Our proprietary algorithms combine traditional sources of data, like individual purchase history, with the new, untapped potential of online browsing history and intent to purchase.

We use this unique data combination to improve on the performance of traditional Coop lists and to identify previously unknown website visitors for contact by direct mail.

To a traditional data cooperative, two customers who both bought a pair of shoes one month ago look the same. They both have the same purchase history and they’re both just as likely to buy a second pair of shoes. But we know better at Path2Response. We can see that one customer is satisfied with their purchase, but the second one is still browsing the internet for a second pair of shoes.

While it’s true that both customers may still be valuable prospects, we know that the second customer is still in the market and actively searching to buy again. All they need is one final push in the right direction to commit to making a new purchase.

WHAT IF YOU COULD:
WHAT IF YOU COULD:
Leverage Purchase History to Prospect New Leads | Path2Response | Louisville, Colorado

Utilize the proven method
of leveraging multi purchase activity within a specific category.

Utilize the proven method of leveraging multi purchase activity within category.
Incorporate Purchase Intent Data | Path2Response | New Customer Generation

Incorporate online intent data from blogs, publications, and competitive sites relevant to your brand.

Incorporate online intent data from blogs, publications, and competitive sites relevant to your brand.
Influence Prospects and Customers on Their Path to Purchase | Path2Response | Louisville, Colorado

Influence prospects and customers during their path to response.

Influence prospects and customers during their path to response.
SUPERCHARGE YOUR DIRECT MAIL PERFORMANCE
SUPERCHARGE YOUR DIRECT MAIL PERFORMANCE
Discover new names and new universes for your direct mail campaigns using the latest technology and cutting edge data sciences. We provide you with only the most qualified prospects who have a proven history of in-segment purchases and have displayed a clear intent to purchase again to improve your dollar per book, response rates, and increase customer lifetime value.
“Potpourri has seen marketing value in browse data, and it makes sense that leveraging online browse activity in models will result in improving prospect performance.”

Bob Webb, Senior VP Marketing, Potpourri Group

“P2R is as transformative to data cooperatives as the calculator was to the abacus.”

Tony White, Founder, Abacus

“This is much more than a few guys with MBAs, these guys created an industry!”

Gerard Daher, CEO, Speedeon Data

“4Cite is excited to be both an investor and a partner with Path2Response. They are uniquely qualified to bring a fresh approach to marketers.”

Bob Gaito, CEO, 4Cite Marketing

“After testing across multiple brands and mailings, Path2Response has proven to be a consistent, well-performing source of incremental prospecting names. These are exciting results that stand out from other test sources.”

Jennifer Kwiatkowski, Director Circulation & Analytics, Plow & Hearth LLC

OUR PARTNERS

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PROUD MEMBER OF

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ADDRESS

1805 Highway 42, 2nd Floor
Louisville, CO 80027