This 30-minute virtual event will be an insightful conversation about the recent findings from the Winterberry Group Whitepaper on Delivering Performance: Direct Mail in the United States 2023
Jonathan Margulies, Managing Partner at Winterberry Group will moderate the discussion among Brian Rainey, Data Co-Op Pioneer and Path2Response CEO, Maria Youth, CRO at Path2Response, and Andrew Gruber, CPO at Media Horizons.
Brian Rainey is the co-founder and CEO of Path2Response. Before launching Path2Response in 2015, Brian served as the President of Epsilon Data until 2012, following Epsilon’s acquisition of Abacus in 2007. He held the position of CEO at Abacus Direct from 2001 to 2007. Before joining Abacus in 1992, Brian gained valuable marketing experience through positions at The Sharper Image, Sara Lee Direct, and DFS Direct. Currently residing in Littleton, Colorado, Brian is proud father to his children Lauren and Jayce, who call Colorado home. Outside of his professional commitments, Brian finds pleasure in activities such as fly fishing, skiing, hiking, and playing chess.
Maria Youth is the Chief Revenue Officer at Path2Response. Maria is a seasoned professional with over 25 years of invaluable experience in multi-channel retail with a rich background in sales, marketing, merchandising, and advertising. Throughout her career, Maria has excelled in driving increased revenue for various clients, including catalogers, retailers, nonprofit organizations, direct-to-consumer businesses, and financial and insurance companies. Her insights and innovative strategies have led to proven success, making her a trusted advisor in the business world. Maria’s strategic vision and hands-on approach continue to inspire those around her, making her an invaluable asset to Path2Response and the entire business community.
Jonathan Margulies is Managing Partner at Winterberry Group. With an extensive strategic planning and executive-level advocacy background, Jonathan Margulies is a managing partner and leads research and thought leadership initiatives for Winterberry Group, a leading strategic consultancy serving the advertising, marketing, data, technology and commerce sectors.