At Path2Response, we understand the critical importance of your human rights advocacy work. You’re fighting for justice, equality, and dignity; you need resources to amplify your voice and impact.
That’s where we come in. We provide cutting-edge, data-driven marketing solutions specifically designed to help human rights organizations attract the donors your cause deserves and accelerate growth.
Our Unique Approach
Maximize your impact by connecting with the right donors at the right time. Our unique approach empowers you to:
Discover Donors Who Share Your Passion: Identify individuals with a proven track record of supporting similar human rights causes to ensure your message reaches those most likely to respond.
Target Active Supporters Across All Channels: Reach donors where they are, whether online or offline, with a cohesive and impactful message. Our multichannel view of givers ensures you're maximizing your reach.
Leverage Machine Learning, Not Guesswork: Our advanced modeling utilizes machine learning to analyze vast datasets and predict donor behavior, allowing you to focus your resources on the most promising prospects.
Tap into the Freshest, Most Accurate Data: Say goodbye to stale, third-party aggregated data. Our proprietary processes access actual giving data and behavioral actions, updated weekly, for unparalleled accuracy.
Understand Digital Behavior: Combine traditional donation behavior with powerful online actions to comprehensively understand your audience. Learn how website visitor data and digital engagement can unlock new donor segments, including younger, higher-value supporters.
Learn more about leveraging digital data sources for donor acquisition.
Scale Your Efforts with Depth Testing: Optimize your campaigns through rigorous testing and analysis to maximize your ROI and achieve your fundraising goals.
Cost-Effective Fundraising
Don't Miss Another Potential Donor
Why settle for less when you can access the power of actual giving data and behavioral actions? Our cost-effective solutions help you identify and engage potential donors with precision, ensuring every dollar you invest goes further.
Why Leading Human Rights Advocacy Organizations Trust Path2Response
Privacy First
We are SOC 2 certified and committed to complying with all applicable privacy laws and regulations, ensuring your data and your donors’ data are protected.
Superior Scale
Our cutting-edge modeling, robust donor data, and powerful machine learning capabilities deliver breakthrough results, allowing you to scale your impact.
Custom Strategies
Our team of experts works closely with you to develop tailored solutions that align with your specific KPIs and mission objectives.
Real Results for Real Impact
We’ve helped numerous organizations achieve significant fundraising success. Here’s what some of our clients have to say:
We got some results from the first campaign we did with our [human rights focused] mailer, and the Path2Response model segment 1 is doing better than most of the sources we used.
- Nonprofit List Broker
You’ll be pleased to hear, as I was, that Path2Response is trending as a top file in June. Got ahold of early returns yesterday!
- International Welfare Mailer
Our mailers test results came back strong!
- Politically Progressive Mailer
Let's Strategize Together
We’re passionate about helping human rights advocacy organizations achieve their missions. Contact us today to learn how our data-driven solutions can empower your fundraising efforts and drive meaningful change.
