Unlock Your Data’s Power

Your data is a powerful pathway to grow your brand.

Plug into our next-generation data cooperative and supercharge your access to response-ready consumers.

Data co-ops Power Direct Response.

What’s a data co-op? A shared data pool for better targeting. For decades, performance marketers have turned to data co-ops to reach target audiences and fuel growth. But in 30 years, data co-ops haven’t changed much, ignoring massive shifts in consumer behavior and amazing technology advancements.
Path2Response was built on the premise, “There has to be a better way.” Today, we create marketing audiences using our unique multichannel dataset and advanced machine learning platform. The end result: Game-changing performance.

MULTICHANNEL VIEW

Online and offline transactions and behaviors shape our dataset, identifying key signals that other data providers miss.

UNIQUE MODELING

Our machine learning-led approach is simple yet powerful. It’s a single model with thousands of iterations based on billions of data points.

PERFORMANCE DRIVEN

Path2Response’s track record of success is built on a foundation of innovation and data that consistently delivers client wins.

Innovation Drives Superior Performance

Our next-generation marketing data co-op has delivered wins for marketers across industries by taking a new approach to audience creation.
  • Instead of limiting our dataset to the "standard" consumer profile, we integrated powerful digital behavior signals to build a 360 degree view
  • Instead of making our clients choose from and manage dozens of models, we streamlined the process with a single configurable model
  • Instead of manual data processing and decisioning, we infused advanced machine learning capabilities

The Proof is in Our Approach

20–60%

Performance lift for campaigns that use digital data

Daily

Data updates stream into our database

97%

Path2Response Client Retention Rate

Ready for Results?

If you’re eager to supercharge your performance marketing, our industry-leading data co-op is your ticket to success.

Let’s connect and get you started!

Data that Delivers
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inquiries@path2response.com
303.927.7733
390 Interlocken Crescent, Suite 350
Broomfield, CO 80021
Path2Response is a data broker under Texas law. To conduct business in Texas, a data broker must register with the Texas Secretary of State (Texas SOS). Information about data broker registrants is available on the Texas SOS website at texas secretary of state iconTexas Secretary of State World Wide Web Homepage
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