Audience Creation
Reach responsive audiences with Path2Acquisition.
Reach today’s savvy audiences across channels with our hyper-targeted audiences. We leverage billions of data points on real buying and donating behavior to unlock your marketing success.
We find your next best customer or donor.
Unleash the power of predictive modeling to find your perfect customers and donors. Our unique platform analyzes billions of data points, including real purchase behavior and online activity, to pinpoint your top prospects.
Get ready for unmatched results.
Why marketers see powerful results with Path2Response.
- Consumer spend, donation & online browsing behavior
- Predictable, meaningful scale
- Next generation, machine learning modeling
- ROI-focused strategy
- One powerful, configurable model
Multichannel data
drives more transactions.
Unique to the industry, our individual-level profiles include proprietary digital behavior signals that enable you to reach additional consumers while they are in market to enhance your growth marketing efforts.
Leveraging the consumer’s journey — across both offline and online touchpoints — leads to breakthrough results.
Powerful machine learning guided by hands-on experience.
We maximize the power of machine learning. Our proprietary modeling system can analyze vastly more data points than other solutions, so it recognizes the most important signals and finds valuable prospects other audience providers may miss. Its thousands of iterations delivered in one simple, powerful modeling output.
- Removes bias
- Creates precise audiences
- Maximizes speed
- Simplifies testing
- Scales smoothly
- Delivers consistent performance
Our clients say it best.
Unique data reveals high-value prospects.
Growth-focused marketers across diverse industries have achieved game-changing results by leveraging our unique multichannel data.