by Path2Response | Feb 22, 2017 | General Information
Refresh Your Direct Mail Strategy: Get Better List Performance with Path2Response Interview with Mary Gessner Mary Gessner previously led Path2Response’s Data Science team, ceaselessly exploring how the combination of online and offline consumer behavior improves...
by Bruce Hammer | Feb 8, 2017 | Nonprofit Information
Refresh Your Direct Mail Strategy New Data, New Technology and New Techniques for Nonprofit Fundraising “Meeting of the Minds” I was at a “meeting of the minds” recently to brainstorm how to improve the direct mail program for a large nonprofit...